Extreme Sports Info - Part B - by Anne Shier (a.k.a. "Annie")
Marketing:
Some contend that the distinction between an
extreme sport and a conventional one has as much to do with marketing as with
the level of danger involved or the adrenaline generated. For example, rugby
union is both dangerous and adrenaline-inducing but is not considered an
extreme sport due to its traditional image, and because it does not involve
high speed or an intention to perform stunts (the
aesthetic criteria mentioned above) and also it does not have changing
environmental variables for the athletes. Demolition derby racing,
predominantly an adult sport, is not thought of as 'extreme' while BMX racing,
a youth sport, is.
One common aspect of an
extreme sport is a counter-cultural aura — a rejection of authority and of the
status quo by disaffected youth. Some youth of Generation Y have
seized upon activities which they can claim as their own, and have begun
rejecting more traditional sports in increasing numbers.
Motivation:
A feature of such
activities in the view of some is their alleged capacity to induce an adrenaline rush in
participants. However, the medical view
is that the rush or high associated with the activity is not due to adrenaline
being released as a response to fear, but due to increased levels of dopamine, endorphins and serotonin because of
the high level of physical exertion. Furthermore,
a recent study suggests that the link to adrenaline and 'true' extreme sports
is tentative. The study defined 'true'
extreme sports as a leisure or recreational activity where the most likely
outcome of a mismanaged accident or mistake was death. This definition was
designed to separate the marketing hype from the activity.
Eric
Brymer also found that the potential of various extraordinary human
experiences, many of which parallel those found in activities such as
meditation, was an important part of the extreme sport experience. Those experiences put the participants
outside their comfort zone and are often
done in conjunction with adventure travel.
Some of the sports
have existed for decades and their proponents span generations, some going on
to become well known personalities. Rock climbing and ice climbing have spawned publicly
recognizable names such as Edmund Hillary, Chris Bonington, Wolfgang Güllich and more recently Joe Simpson. Another example
is surfing, invented centuries ago by the inhabitants of Hawaii.
Mortality:
Extreme sports by their
nature can be extremely dangerous, conducive to fatalities, near-fatalities and
other serious injuries, and sometimes consist of treading along the brink of
death. This imminent and inherent danger in these sports has been considered a
somewhat unnecessary part of its appeal, which is partially a result of
pressure for athletes to make more money and provide maximum entertainment.
Extreme sports and the disabled community:
Many persons with
various physical disabilities participate in extreme sports. Non-profit
organizations such as Adaptive Action Sports seek to increase awareness of the
participation in action sports by members of the disabled community, as well as
increase access to the adaptive technologies that make participation possible
and to competitions such as The X Games.

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